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Graphic Design Terms Everyone Should Know
38 hours ago
It can be hard to communicate with a design team on a project when the designers speak their very own language. That's why we have a rundown of words you may come across frequently that can save you f...
Continue ReadingCook Up a Storm With These 5 Promotional Products
Jul 14
There are hundreds of cooking gadgets that claim to make people’s lives easier but many of them end up collecting dust in the junk drawer. We’ve found the best and most useful kitchen prod...
Continue Reading7 Promo Products That Will Get the Party Started
Jun 30
Do you remember the birthday parties you went to when you were a kid? And the party favors you received at the end of the festivities? Sometimes, those parting gifts were the highlight of the party. B...
Continue ReadingCase Study: Plastics Make it Possible
Jun 15
Description: Oasis Recycled Bottle Pen Industry: Chemicals What it was purchased for: Trade Show Giveaways How it was distributed: A chemical company needed something to give away at a tradeshow. T...
Continue ReadingCase Study: Keeping Colds at Bay, One Spritz at a Time
Jun 01
Keeping Colds at Bay, One Spritz at a Time Organization High School Product Featured Spray Hand Sanitizer Goal of Promotion To promote good health for the winter season Description of Case H...
Continue Reading7 Camping Promotional Products for the Great Outdoors
May 18
Whether you’re looking to relax and recharge or seeking adventure, getting out into nature provides everyone some peace and quiet from our regular lives. Help your customers enjoy the great o...
Continue ReadingCase Study: A New Way to Do Cross-Promotions
May 03
Clever Meets Subtle: A New Way to Do Cross-Promotions Organization: Department Store Product Featured: Lanyard with Vinyl Pouch Goal of Promotion: Promoting Store Sales Description of Case His...
Continue ReadingCase Study: This Promotional Product is in the Bag
Apr 19
Description: Laundry Bag Industry: Financial What it was purchased for: A credit union wanted to target college students and offer them an incentive to open a new account. They chose a stock design,...
Continue ReadingCase Study: This Event Needs More Cowbell
Apr 05
Description: Cow Bell Industry: Trade Show / Convention / Events What it was purchased for: A charity marathon coordinator wanted a giveaway that spectators could use to cheer on their runners. ...
Continue ReadingCase Study: A StuPENdous Promotion
Mar 21
Description: Dart Pen Industry: Technology What it was purchased for: A data storage company wanted an item they could put on their company store website in which branches or divisions could purchas...
Continue ReadingCase Study: Fun in the Sun
Mar 07
Product: Two-Tone Malibu Sunglasses Industry: Sports What it was purchased for: A major sports team was having difficulty keeping attendance up at weeknight games. They came up with the idea of doin...
Continue ReadingSustainability & Environmental Responsibility: Why it Matters
Feb 21
As the reality of our planet’s changing climate is becoming more and more apparent, being committed to sustainability has become a business imperative in the eyes of consumers. According to a 20...
Continue Reading6 Purr-fect Promo Products for Cat Lovers
Feb 07
Everyone knows that dogs are man’s best friend, but did you know that cats have been living alongside humans as companions since at least 7500 BC? In 2017, cats were one of the most popular pets...
Continue ReadingCase Study: A Getaway Promotion
Jan 24
A resort wanted to make sure guests felt safe as they reopened after COVID-19 stay-at-home orders were lifted. At check-in, they chose to provide each guest with a Fold-Up Cinch Corner Tote to keep ...
Continue ReadingCase Study: A Spoon-taneous Promotion
Jan 10
Description: Spoon Mug Industry: Advertising What it was purchased for: A major coupon distributor was looking for a thank you to give out to advertisers. How it was distributed: The spoon mugs w...
Continue ReadingCase Study: The Write Way
Dec 27, 2020
Item: WideBody® Message Pen Purpose: Inform people about range of services Audience: Clients and general public A chiropractic office wanted to inform clients and others about their range of...
Continue ReadingReusable vs. Disposable Items
Dec 13, 2020
Disposable products are a common part of everyday life for most folks – think single-use items like plastic cutlery, paper plates, shopping bags from the grocery store, napkins, the coffee cup f...
Continue Reading6 Snap-Worthy Products for Every Photographer
Nov 28, 2020
Do you know what bokeh means? Aperture? That’s ok if you don’t, but many of your clients may know these terms if they are avid photographers! Whether they enjoy taking a flat lay shot of t...
Continue Reading6 Calming Products for Skincare Lovers
Nov 14, 2020
The hottest beauty trend of the late 2010s among millennials and Gen Zers was the dewy, bare-faced, minimal makeup look. This “Glossier girl” revolution led to a resurgence in skincare as ...
Continue Reading8 Essential Office Supplies for Remote Workers
Oct 31, 2020
Since the CDC declared the COVID-19 virus a pandemic on March 11, 2020, various shelter-in-place and social distancing rules have been put into place to help slow the rate of infected peoples in the p...
Continue ReadingCorporate Social Responsibility and the Beauty of Giving Back
Oct 17, 2020
Organizing a fundraising event. Donating food to a local animal shelter. Serving at a soup kitchen. No matter what you do to give back, volunteering feels pretty good, doesn’t it? But it doesn&...
Continue ReadingGet Ready for Game Day! 5 Promotional Products for Sports Teams
Oct 03, 2020
Having high-quality equipment and gear is an important part of every team no matter how big or small. When your team walks out onto the field, you want them to stand out from the crowd and show off th...
Continue Reading7 Promotional Products That Help You Prepare for the Unexpected
Sep 18, 2020
It’s always important to have emergency plans in place for when the unexpected happens. There is no substitute for good preparations! These promotional products help you ensure you are prepared ...
Continue Reading6 Helpful Tips to Address Unhappy Customers
Sep 04, 2020
It’s the moment you dread. The phone call you don’t want to pick up. The review you’re scared to address. Responding to unhappy customers seems like a chore. It can be overwhelming...
Continue Reading8 Paw-some Promotional Products for Dogs and Dog Lovers
Aug 07, 2020
Whether you work with animals or want to show that your business is pet-friendly, there are plenty of products that will win over every dog breed! Here are 8 of our favorite pet products. Collapsi...
Continue Reading30 Quotes That Will Motivate You to Succeed
Jul 23, 2020
We all want to succeed in business and in life, but sometimes we could use an extra boost of motivation. Some of the most successful people we have ever known have failed many times before succeeding....
Continue Reading5 Promotional Products for School That Are 2 Cool 2-B 4-Got-N
Jul 09, 2020
Each school year, millions of students hit the books, shoot some hoops, and work hard to bring home that golden 4.0 GPA. Sometimes, the best way to promote your brand is by supporting the students in ...
Continue ReadingBranding 101: What Makes a Brand Powerful
Jun 25, 2020
A powerful brand is more than just a great logo and a mission statement (although those certainly lay the groundwork for any brand.) We live in a time where competition rises up on every corner, and t...
Continue Reading16 Ways Color Affects Your Branding and Marketing
Jun 11, 2020
Substantial research shows why color matters in branding and how it plays an important role in how we experience marketing. These 16 facts give you a glimpse into how you can use color to your advanta...
Continue ReadingSoak Up The Sun With These 7 Summer Promo Products
May 27, 2020
With an array of outdoor events like concerts, company picnics, and festivals on deck this summer, immerse your brand in nights that last forever and days we will be dreaming about long after the sun ...
Continue Reading6 Products to Include in Every Holiday Gift Basket
May 13, 2020
It’s always a good idea to get those gifts planned out and ready to go before the holiday chaos begins, and that includes client appreciation gifts. But, what do you get them? Put in extra thoug...
Continue ReadingYour Customers Won't Want to Remove These Promotional Products From Their Desks
Apr 29, 2020
At the end of the day, promotional products are really all about getting brands out in front of people to grow awareness and ultimately, increase sales! If you want to get strategic, there are a coupl...
Continue Reading8 Graphic Design Mistakes to Avoid
Apr 15, 2020
From social media graphics and website layouts to creating a cohesive grouping of promotional products, there are plenty of opportunities to flex your creative muscles and grow your business at the sa...
Continue ReadingCase Study: Too Hot to Jot
Apr 01, 2020
Objective: Department managers wanted their new employees to have an easy way to take notes during the onboarding process. They wanted to incorporate company branding to keep their image consist...
Continue Reading7 Financial Products That Are a Great Investment
Mar 17, 2020
Finance-themed promotional products are a great marketing investment and help increase brand awareness and customer loyalty. These 7 products can be used as financial seminar gifts, banking giveaways,...
Continue ReadingCase Study: Look, Ma, No Hands!
Mar 03, 2020
Description: Auto Air Vent Magnetic Phone Mount Industry: Technology What it was purchased for: A technology business was looking for a giveaway item that was unique but also fit within their budget...
Continue ReadingYour Guide to Drinkware
Feb 18, 2020
Mugs, tumblers, and bottles…oh my! There is an abundance of variety available when it comes to promotional drinkware, which can make it difficult to decide what is the best choice for your bran...
Continue Reading7 Promotional Products Perfect for Weddings
Feb 04, 2020
Adding names, monograms, or wedding dates to wedding favors is a great way to increase the wow-factor of any event. After everyone leaves the reception, these personalized gifts are there to help them...
Continue Reading5 Environmentally-Friendly Promotional Products
Jan 21, 2020
How about that Earth, huh? She sure is something. Fortunately, there are plenty of people in the promotional products industry that feel the same way. In fact, we can offer you thousands of products t...
Continue ReadingA Lunch That Packs a Punch
Jan 06, 2020
Description: 3 Section Lunch Container Industry: Healthcare What it was purchased for: A hospital was looking for a unique lunch packet for nurses, doctors, and anyone else employed at any of the ho...
Continue ReadingThe Best Promotional Products for Sports Fanatics
Dec 23, 2019
With football season right around the corner, people are gearing up to support their favorite teams. Whether they’re grilling hot dogs at a tailgate or cheering in the stands, fans love wearing...
Continue ReadingCase Study: Health & Wellness Spas
Dec 09, 2019
Products Javalina Jewel® Pen Industry Health & Wellness Spas Application Future Visits A day spa wanted to ensure that its guests always received the royal treatment. To encourage f...
Continue Reading9 Promotional Products for Tech Wizards
Nov 25, 2019
Did you know that American consumers own, on average, at least three connected devices? Add your logo to these top tech accessories and your company will become a part of your customers’ daily l...
Continue ReadingAdvice for Getting the Most Out of a Business Trip
Nov 10, 2019
Traveling for business can be a hectic experience if you approach your upcoming trip without any preparation. As with everything else in the world, there is an art to getting the most out of business ...
Continue ReadingSwing, Batter! The Best MLB Promotions
Oct 27, 2019
Looking beyond the peanuts and Cracker Jacks, there are some creative new promotions heading to major league baseball stadiums this season! The tradition of these MLB giveaways dates all the way back...
Continue ReadingCase Study: College Fair Giveaway
Oct 13, 2019
Description: 4" Mini Plush Buddies Frog with Shirt Industry: Education What it was purchased for: A community college was looking for a giveaway item to have at their booth for the upcoming college ...
Continue ReadingGet in Gear With These Automotive Promo Products
Sep 29, 2019
Branding these car-accessory promotional products for a campaign will drive more customers to your business! In the U.S., the average daily work commute is 26 minutes and Americans spend around 38 hou...
Continue ReadingCase Study: Guess the Flavor Lip Balm
Sep 15, 2019
Guess the Flavor Lip Balm Organization Health Insurance Organization Product Featured Lip Balm & Lip Balm Sleeve Goal of Promotion Generating positive reinforcement with sales reps De...
Continue ReadingO Canada! 6 Promotional Products Made in Canada
Sep 01, 2019
From sea to sea, Canada is a large and beautiful country that produces a wide range of products. There are so many Canadian-made products to choose from, but we worked hard to narrow it down to a shor...
Continue Reading5 Military Themed Promotional Products
Aug 18, 2019
We’ve got camouflage. We’ve got utility. We’ve got plenty of “olive drab” to go around. If you are looking for products that appeal to military personnel and their famili...
Continue ReadingCase Study: Boosting Trade Show Booth Traffic
Aug 03, 2019
The “Golden Lanyard” to Boosting Trade Show Booth Traffic Organization: Health Care Organization Product Featured: Cotton Water Bottle Strap Goal of Promotion: Driving Traffic ...
Continue Reading6 Ways to Get More Done Every Day
Jul 20, 2019
From the moment you get to work in the morning, you’re probably planning all the things you intend to get done. By the time you head home, you may wonder how the day got away from you! We’...
Continue Reading10 Promo Products for Auto-Lovers
Jul 06, 2019
Grab your keys and prepare for a Bo Duke slide across the hood of your car. It’s time to take a look at 10 promo products for auto-lovers. For this list, we put together a travel-bag of gear wor...
Continue ReadingHow to Gain Inspiration in 5 Minutes
May 24, 2019
People demand a lot of creativity from professionals these days. We live in the era of media overload, where viral video marketing and colorful infographics have become accepted means of engaging an a...
Continue Reading3 Simple Ways to Boost Your Mood Right Now
May 10, 2019
Do you ever get a case of the Mondays…on a Thursday? We all get down sometimes, but that doesn’t mean we need to stay there. Whether someone said something that upset you, you’re st...
Continue Reading5 Fail-Proof Ideas for Your Business Instagram
Apr 26, 2019
What generates over 95 million photos and videos each day, 4.2 billion likes daily and has 700 million active users? You guessed it – Instagram. This photo and video sharing social platform have...
Continue ReadingCase Study: Improve Sales and Traffic
Apr 12, 2019
A hotel wanted to promote its amenities to guests in a personable, yet non-intrusive manner. The goal was to encourage guests to utilize hotel amenities instead of going off-site to fulfill their need...
Continue Reading5 Promo Products for People Who Love to Plan
Mar 29, 2019
Calendars, planners, and clocks are some of the most popular promotional products because they are useful, inexpensive, and receive innumerable impressions on a daily basis. Brand these everyday essen...
Continue Reading6 On-the-Go Products for Travelers
Mar 14, 2019
Being prepared isn't just for the Scouts, it's good advice for anyone who lives life on the go! Add your logo to these hospitality and travel themed promotional products and your customers will rem...
Continue ReadingCase Study: Stick to the Schedule
Feb 28, 2019
Industry: Hospitality Personalization: A small sandwich shop wanted to increase their business during lunch hour. Their target market was people who worked near their restaurant. Method of Distribut...
Continue ReadingTop 8 Promotional Products for Real Estate Professionals
Feb 14, 2019
If you work in real estate, you know that your field generates billions of dollars in revenue per year in residential, commercial and industrial sectors. And you could pocket a good amount of that yie...
Continue ReadingCase Study: A Picture is Worth...a Nice Donation
Jan 31, 2019
Description: Folded Photograph Card Industry: Fundraising What it was purchased for: A historical preservation society needed invitations for their annual dinner. A board member donated their photog...
Continue ReadingCase Study: Pillow Box
Jan 17, 2019
Objective A children's hospital wanted to send a thank you gift package to donors. They wanted patients to be able to add a personalized touch to the gift to connect donors better to the cause. Prod...
Continue Reading5 Men's Wearable Promotional Products for the Office and Beyond
Jan 03, 2019
It’s fun giving out promotional products like fidget spinners and stress balls, but sometimes you need an option for the guy that likes to keep it a bit more professional. These business casu...
Continue Reading8 Fall Promo Products
Dec 20, 2018
As the weather cools down, we’re having dreams of color changing leaves and all the fall themed events and promotions to come. From Halloween parties to homecoming football games, there are ple...
Continue Reading3D is the Key
Dec 06, 2018
A company was looking for unique items to commemorate the celebration of its 45th year in business. They wanted to incorporate a new logo that communicated the anniversary as well as the range of prod...
Continue ReadingGame On: 10 Promo Product Games We Love!
Nov 22, 2018
From traditional favorites to new and trendy games, you can put your brand at the center of the fun whether it is at a tailgate, a special party or event, or just around the office. Bean Bag Toss Ga...
Continue ReadingDrive Traffic with these 6 Trade Show Ideas
Nov 08, 2018
Tradeshows are important opportunities for your company to reach out to customers and prospects face-to-face and make lasting impressions. Make sure you’re prepared with the proper supplies to e...
Continue Reading5 Ways to Be Healthier in 2 Minutes or Less
Oct 25, 2018
Most people would agree that improving their health is important to them. But when it comes to making big life changes to accommodate a healthier lifestyle, who has the time? While we may not always b...
Continue Reading5 Promo Products That Are Bright, Light, and Ready to Excite
Oct 11, 2018
Looking for some promotional products to outshine the competition? Need some LED magic to illuminate your brand? We’ve got you covered with this selection of super fun promotional products th...
Continue Reading6 Things You Need on Your Desk
Sep 27, 2018
Most of us spend as much time at our desks as we do in our homes. If that’s the case, we should all put some time and effort into making sure our workspace is as happy and motivating as possible...
Continue ReadingCelebrate Milestones
Sep 12, 2018
A bank wanted to promote 110 years of serving individuals and businesses in Pennsylvania through an "Open House" celebration at their branches. Among the many products selected to commemorate this mil...
Continue Reading25 Insane Facts About Promotional Products
Aug 29, 2018
You don’t have to work in the field of promotional products to notice the impact they can have on any organization’s marketing efforts. As the most effective medium of advertising across a...
Continue Reading5 Steps to Achieving Your Goals
Aug 15, 2018
If you’ve ever watched a TED talk or listened to any of your teachers in school, you’ll know that setting goals are the stepping stones to getting where you want to be in life. You watch o...
Continue ReadingCase Study: A Hole in One Promotion
Aug 01, 2018
Product: Jumbo Cooler Bag Industry: Agriculture What it was purchased for: These bags were given out to participants in a company golf tournament. How it was distributed: All participants received ...
Continue Reading6 Promo Products for the Great Outdoors
Jul 18, 2018
A little branding goes a long way with these promo products perfect for the great outdoors! By adding your logo to these six sturdy items, your brand can be seen on hiking trails, huddled around a cam...
Continue ReadingCase Study: It's in the Bag
Jul 04, 2018
Description Non-Woven Shopper Tote Bag Industry Bookstore What it was purchased for A large Metropolitan Community College Bookstore wanted to feature a reusable shopping bag to the students who ...
Continue Reading6 Budget-Friendly Products to Drive High-End Sales
Jun 20, 2018
Are you looking for a marketing campaign that is not only successful but budget-friendly? Good news! You don’t have to break the bank to find promotional products that get the job done and leave...
Continue ReadingWhat Millennials Want (And How to Work With Them)
Jun 06, 2018
Many people agree that there is a high demand to diversify the workforce with young specialists bearing fresh ideas and new perspectives. Furthermore, we need to prepare this growing generation for le...
Continue Reading10 Must-Have Tech Products and Accessories
May 23, 2018
If you want to give your brand a modern and fresh new identity try throwing some cutting-edge tech gadgets into your marketing mix. The wave of wireless charging options, portable speakers, and wearab...
Continue Reading4 Steps to #Winning Social Media
May 08, 2018
Social media is one of the fastest growing and ever-changing media platforms in existence. What began as an online community for the younger generations, now encompasses billions of people across the ...
Continue ReadingThe Definition of Team Spirit
Mar 24, 2017
The Definition of Team Spirit by AMY KAMINSKY Last Updated: Nov 07, 2015 MacMillan Dictionary defines team spirit as “an enthusiastic attitude towards working or playing tog...
Continue Reading5 Benefits of Promotional Products
Mar 24, 2017
5 Benefits of Using Promotional Products: 1. Increased brand recognition. A goal for businesses, big and small, is often brand recognition. How can you make your brand not only stand out from the com...
Continue ReadingThe Surprising Power of Promotional Products
Mar 24, 2017
Click here to read the New York Time's article on the Surprising Power of Promotional Products https://boss.blogs.nytimes.com/2011/07/18/the-surprising-power-of-promotional-products/?_r=3
Continue ReadingWhy Promotional Products Still Matter
Mar 24, 2017
Why Promotional Products Still Matter By Elle-Rose Williams 340 Marketing has become an incredibly clever form of publicity - after all, it seems that no matter ...
Continue Reading5 Invaluable Marketing Books to Help Grow Your Brand
Jun 22, 2019
In the world of business, marketing trends are always evolving and it's easy to be overwhelmed. Sometimes you take one step forward only to be knocked two steps back. Luckily, there are endless resour...
Continue Reading7 Retro Products That Will Turn Back Time
Jun 07, 2019
Do you ever have that moment when you look at something and you get an overwhelming surge of nostalgia? Everyone loves a good throwback, especially when it's a cool, vintage product. Below are seven r...
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